[Interview] Joe Keery and New Zealand's "Coup De Main" on Making a The 1975 Zine
平田提シェア
Coup De Main is a ZINE-making unit based in New Zealand. The name means "surprise attack" in French (pronounced "coo-da-man"). They produce ZINEs and web magazines, and recently interviewed the cast of Netflix's "Stranger Things" (which I bought myself), and have a long-standing relationship with the band "The 1975." They pour their respect for actors and artists into their work, truly creating "fan ZINEs." I happened to meet them and interviewed them via email about their activities.
By the way, they will be at ZINE Fest Tokyo on May 23, 2026, so if you're interested, be sure to check them out.
――Could you briefly introduce CDM?

We are a New Zealand-based unit making niche ZINEs. We mainly collaborate with musicians, movies, and TV shows that we love. Last year was our most successful year since our inception, releasing a total of 14 ZINEs. It was a really tough and incredibly busy year for a small team. Our most popular ZINE last year was a collaboration with Djo (aka Joe Keery), and it's still a bestseller.
――Joe Keery! Steve, played by him, is my favorite character in "Stranger Things." CDM interviews world-famous musicians and actors, but how do you contact them and build relationships?

(↑ The issue I bought at DIY BOOKS. It opens up into a poster. I love the male cast members so I was very happy)
It's on a case-by-case basis; sometimes we reach out to them, and sometimes they reach out to us! We are always grateful to people who want to create ZINEs with us, and we often pinch ourselves to make sure it's not a dream (laughs).
――CDM is known for its beautiful Polaroid photos. What attracts you to Polaroid photography?

We have a strong commitment to the concept of tangible design in everything we do. The idea of having a physical record of a photo perfectly aligns with this tangible aspect. And, to make it even cuter, the ability to add drawings to it is also one of our favorite things!
――That's great. The tangible nature is truly one of the best things about ZINEs, and it's enjoyable. You're coming to Japan for ZINE Fest Tokyo, but what aspects of Japanese culture and the ZINE scene are you most interested in?
One of our goals this year is to build closer connections with our readers and foster a community. And we've identified Japan as the perfect place to achieve this goal. We have dedicated readers in Japan who have supported us for many years. We're very much looking forward to visiting Japan and sharing our ZINEs with fellow ZINE enthusiasts!
(Answered by Lola Jacob from Coup De Main!)

























